Female technology journalists should be more treasured

图片1Technology is developing rapidly and has brought the public a significant number of benefits, which attracts the attention of more and more people. Thus, technology journalism has boomed during recent years. However, technology journalism still covers some drawbacks needing to be improved, among which gender differences is extremely outstanding.

It is widely acknowledged that the proportion of female and male reporters in technology industries is seriously unbalanced. The most important reason for this situation is that women are often seen being not as professional as men in this field. This is determined by the requirement of technology journalism that adequate technology experience and background are needed before doing a successful and influential report. However, most males are more interested in technology and have a better understanding of tech industries than female. Therefore, some female journalists who have good technology understanding are often ignored.

In reality, women are capable of making the contribution to tech journalism as well and some even do better than men.

According to Christina Farr that technology reporting is evolving gradually that more and more female are now working as tech journalists. Even the driest and most traditionally male-dominated parts of technology journalism such as development and security have begun to be reported by women.

The participation of female reporters is a good thing for technology journalism as well as the customers of tech news since these female journalists can bring a fresh perspective to technology reporting. As women have begun to play an important role in technology industries, many female reporters want to profile and highlight some great women in the technology industry with a unique and nuanced female perspective. They are more interested in covering those behind technology to represent the culture that drives the development of tech companies.

More talented female technology journalists should be treasured to achieve innovation in technology journalism.


Preliminary Performance of Technology Journalism in China


China’s media landscape is changing at an unprecedented pace, thanks in part to the new technology and the aggressive investments of Chinese billionaire. From the media-business perspective, this is a particular form of technology journalism. “A successful innovation system is fundamentally dependent on the interaction and shared knowledge between different professions. Media is a major source of shared knowledge between these actors in the public, private and academic sectors.” (Nordfors 2004)

March 20, Baidu Company announced the cancellation of the news source database. It will cancel the original news source mechanism, and upgraded to VIP club. This is an important symbol of active change for innovation journalism, and means that the traditional news source of divided will be going to the era of free competition distribution.

unnamedThe more important challenge comes from content competition changes. Into the mobile Internet era, the emergence of WeChat, Today’s Headlines and other content of business platform and the aggressive investments of Chinese billionaire both impact Baidu’s news source mechanism. Not only the advertising but also the original content has replaced the main source of income for newspapers and other journals in the 1990s.

Apart from the technology, the buying into media assets by business tycoons is also in line with in innovation journalism strategy. Journalism is a formidable actor in innovation systems (Nordfors 2004). Economists can benefit by including news media in their models because of the large volume of readers.

For instance, Jack Ma, founder and executive chairman Alibaba Group, has made the headlines after investing in both the social media platform Momo, Sina Weibo, the legacy newspaper South China Morning Post and the entertainment content producer China Vision Media.


  • Nordfors, D. (2004). Why we need innovation journalism and where it may have a market. First Conference on Innovation Journalism, 204.
  • BBC News 2016,Is China’s media tycoon Jack Ma the new Rupert Murdoch?, Ni,V, Britain, viewed 5 May 2016, < http://www.bbc.com&gt;



Providing service of Personalization by technology  

Joao Romao said that personalise news experience can be provided by technology, it analyses related factors such as reading history location, interests and time available of consumers  to decide which information are users need. So, it can assist users easily to find information.

However, users are limited by this technology. When you research information on some search engines such as google, the results on the website are chosen by the system. For example, individual has different interests, social environment and search history which are recorded in search engines, thus the results may completely different even though two people put some key words on the google. Unfortunately, this technology restricts the probability of finding more information.


Due to convenient, many people linked the same account among various website ,  for example, Facebook, google account. Information are easily leaked when the information in one of these websites are hacked because the personal details are connected among different applications or websites.

For media companies, this is a useful way to increase users by applying technology. In addition, Joao Romao expresses that some companies gain tremendous income from this innovation. Peter Bernstein said that if customers have more well-formed of  information, through evaluating those information, organizations can easily  judge who is the potential customers and provide them a personal service .


WEEK4 Technology Journalism Should Be Ethical

The main topic of Week4 is Technology Journalism. According to online lecture, there are two perspectives on Journalism. One of them is “ journalism is public goods”. Nodfors (2004) illustrated that “ innovation journalism covers technical, business, legal and political aspects of innovations and innovation systems”. Good innovation journalism even can bring much positive influence to society. The other perspective on journalism is “Journalism is media-business”. Conboy & Steele (2008) claimed that newspapers the primary goal is to attract readers to pay money, rather than news. In my view, I would be more inclined to agree with second perceptive. Because I believe that Journalism has an inseparable relationship between businesses.


The lecture slides said technology is often product focused” and provide some review to new technology product. It means if technology journalism give some positive review to certain product, it may cause more readers become consumers of this product. On the contrary, if technology journalism pointed out many shortcomings of certain product, this product may lose may potential customers. Therefore, the feature of technology journalism need it has to be objective and fair. I have browsed some example of technology journalism from Moodle, such as Mashable and Slashdot.

iPhone 7 & 7 Plus review by Zealer China

In China, it also has many website focus on technology journalism. But some of them often involved in the scandal. For example, many nitizens questioned the Chinese largest technology review platform, Zealer asked for some “bribe” from smartphone manufacturers, if the manufacturers refused to give money, Zealer will be malicious to give negative reviews to these manufacturers’ products. This unethical behavior will affect the interests of manufacturers and the choice of readers. So I think technology journalists should improve their professional ethics, and the government should also increase supervision on technology journalism as well as traditional journalism.



Sexism in Technology Industry

In the current technology culture, women are extremely under-represented. The technology journalism audience is often male, and female usually suffered from discrimination. A 2016 study conducted by ‘Elephant in the Valley‘found that 60% of women in technology industry faced sexual discrimination and bias.

In a tech startup pitching contesting at Silicon Valley at the beginning of 2015, a company co-founder and CEO received an amount of catcalling. Although she tried to ignore the unwanted attention, she is still worried about her name or gender might imperil the future funding of the company.

It is not a single case. In the TechCrunch’s annual award show in the same time period, T.J. Miller, the presenter repeatedly called Ms Gabi Holzwarth as “bitch”.

These incidents are the tip of the iceberg of the sexist behaviour in the tech industry.


Silicon Valley Conference for Women on February 24, 2015.

A research director at the Clayman Institute said that the situation that woman are under-represented in the industry encourages the discrimination behaviour and “reinforces the power dynamics between men and women.”

One way to keep the career smooth is to “ignore the slights and oafish comments”, said by Bethanye Blount, the co-founder and CEO of Cathy Labs.

While keeping silence is not the right decision and will not help other female fellows to get the respect and treatment they deserved, said by Recode. Recode indicates a few suggestions for the woman working in the technology industry: continue learning to bring in different voices into your own worldview, and apply the knowledge you have learned to help your female colleagues and “bolster their position in the workplace.”

Female technology journalists are undervalued as well. Although they may bring a unique and nuanced female perspective in techonology reporting, they are disrespected just because of their gender.

Although the process may be slow, women will get what they deserve in the industry one day if they can fight together towards this unfair phenomenon. And people should treasure female worker and journalists in the technology field.



Why Technology helps Journalism?

Technology is the most important part in media because as a tool for spreading the message, media has become fast, correct and efficient especially for journalism.

In the past, people always get information slowly, because we only had the newspaper to get the information. Unfortunately, speed is really an important thing for the news, people cannot wait a day to know what happened and a lot of things will be affected because of delay, especially major disaster.1

In 1650, the first of daily newspaper was published. In that time, the newspaper has changed the way of how people get information, people can read the news from another medium. In the early 1950s, television becomes popular in every family, because, it is a fast and clear medium to show information to people.

Now with the developed technology, the Internet becomes a replacement of physical newspaper, and there are many platforms on the Internet, such as Facebook, Weibo and Twitter. These kinds of social media can disseminate information quickly. Most of the journalism have their own website to publish news, but they still trying to join into social media.

Why journalism wants to have official social media home page? Because it can help people to get information immediately even only a sentence or a picture.


The hidden peril behind “Digital Journalism”

Traditional news media has experienced major changes from physical newspaper to multiplatform since the wide use of the Internet in the mid-1990s. After noticing the decline sales of newspaper and magazines, media has rapidly adapted themselves to the multi ways of content delivery, from website to social media.

Nowadays, many mainstream media have their own website and social media accounts such as Facebook and Twitter. Each media try to compete with each other by providing more timely and exciting news to audiences, in the words of  FT executive, ‘to keep the site dynamic’. Somehow it created a culture of hype where news is sometimes over-exaggerated or even “made up” to catch the audiences’ eyes.

In China, some mainstream media such as WangYi News and SouHu News are criticised and blamed by audiences for posting news that does not exist or only partially true. This is because some editors rush to be the first to report a “news” on social media or website, which result in their easily making a misinterpretation out of context without an in-depth investigation. Besides, some fake news stories are made up by netizens.

More and more people are now used to access news and information online especially from social media, while large amount of them cannot efficiently distinguish misinformation. Therefore, news media should take their responsibilities to help to create an environment where audiences can access valuable and reliable information and news. It can be achieved by strengthening the auditing of news material and helping clarifying misinformation for audiences.